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Loyalty Research

Ipsos Loyalty takes the discussion of customer satisfaction to where it should be - the impact on your business results. The Ipsos Loyalty integrated suite of research solutions can help you increase Customer Satisfaction and Loyalty through developing strategic and tactical action plans that will:

  • Target Customers with the Most Potential

  • Drive Customer Value

  • Attract and Retain the Most Valuable Customers

  • Motivate Your Employees

  • Optimize Your Customer Offer

  • Maximize Your Return on Investment (ROI)

At Ipsos Loyalty we have the tools to integrate survey research (CSM) and transactional data (CRM). Ipsos Loyalty is a global, specialized practice dedicated to helping companies improve business performance through customer satisfaction, customer relationship, and employee relationship management. Ipsos Loyalty provides state-of-the-art approach to customer-driven business performance through a modular suite of innovative research tools that provides an integrated framework to identify solutions for even the most complex global business challenges.

We have a dedicated team of researchers who are specialists in loyalty and building action plans that tie results back to financial performance.

Contact : Dao Napasab, Research Director
                      Michael Beech, Research Director
                      Pattama Jomsiriwattana, Associate Director